GoPro to Deliver Behind-the-Scenes, POV Content of What It’s Like to Sail at an Elite Level, From Youth Championships to US Sailing Team
US Sailing Coaches Slated to Leverage GoPro Footage to Aid in Coaching Efforts
US Sailing’s 12th new partner since 2023
BRISTOL, R.I. (April 24, 2024) – US Sailing, the national governing body of the sport of sailing, is proud to announce GoPro as the Official Action Camera of US Sailing & The US Sailing Team through the 2024 season. This is US Sailing’s 12th new partner since 2023.
“Video technology plays an integral role when reviewing performances, testing new equipment, and fine-tuning physical techniques,” said High Performance Director Marcus Lynch. Our coaches use video from GoPro Cameras – which must stand up to the same harsh conditions our athletes compete in – to maximize athlete success.”
GoPro’s line of HERO cameras has become a staple in the sailing world. Between the waterproof nature and versatile design, GoPro cameras are an invaluable tool for reliably capturing athlete content, aiding in coaching, tuning, and more.
“We’ve seen some jaw-dropping content come from US Sailing teams throughout the years. It’s the perfect combination of a compact, mount-anywhere action camera with incredibly elite athletes, which makes for what we call ‘thumb-stopping’ content,” says Rick Loughery, GoPro Vice President of Global Marketing & Communications. “This partnership will further ensure that elite US Sailing competitors—up to the International level—can benefit from improved coaching and shareable video of their sport, all from GoPro.”
At a youth level, GoPro will support US Sailing’s Junior Olympic Festivals with cameras to help coaches improve the technique of their sailors, as well as onsite branding and partner-branded pinnies for athletes to wear.
And finally, for spectators, GoPro will also be a supporter of US Sailing’s live-streamed events in 2024. In 2023, the US Youth Championship was live-streamed to 12K viewers across the four-day event window. This will grow to three in 2024, with live streams available on YouTube, Facebook, and ussailing.org.
Tune into US Sailing’s social channels to catch the latest GoPro x US Sailing content and read more about the coaching integration on GoPro’s news blog, The Current.
About US Sailing
The United States Sailing Association (US Sailing), the national governing body for sailing, provides leadership, integrity, and advancement for the sport in the United States. Founded in 1897 and headquartered in Bristol, Rhode Island, US Sailing is a 501(c) (3) non-profit organization. US Sailing offers training and education programs for instructors and race officials, supports a wide range of sailing organizations and communities, issues offshore rating certificates, and provides administration and oversight of competitive sailing across the country, including National Championships and the US Sailing Team. For more information, please visit www.ussailing.org.
About GoPro, Inc. (NASDAQ: GPRO)
GoPro helps the world capture and share itself in immersive and exciting ways.
GoPro has been recognized as an employer of choice by both Outside Magazine and US News & World Report for being among the best places to work. Open roles can be found on our careers page. For more information, visit GoPro.com.
Connect with GoPro on Facebook, Instagram, LinkedIn, TikTok, X, YouTube, and GoPro’s blog, The Current. GoPro customers can submit their photos and videos to GoPro Awards for an opportunity to be featured on GoPro’s social channels and receive gear and cash awards. Members of the press can access official logos and imagery on our press portal.
GoPro, HERO and their respective logos are trademarks or registered trademarks of GoPro, Inc. in the United States and other countries. JUNIOR OLYMPIC is a trademark of the U.S. Olympic & Paralympic Committee.
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