As featured in Sports Business Journal
U.S. Sailing’s SVP of Partnerships and Memberships, Eric Krasnoo, announced the addition of four new non-endemic sponsors: Samsonite, Sextant Wines, GoPro, and Polar Beverages. As the Paris Olympics approach, U.S. Sailing is gearing up with athletes competing in nine of the ten sailing classes. Samsonite will promote its water-resistant Ecodiver luggage, Sextant Wines embarks on its first sponsorship, and GoPro focuses on content creation. Krasnoo also mentioned ongoing discussions for the 2028 Olympics in L.A., seeking sponsors in financial services, autos, cellular, and business services.
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